JCN Newswire is a leading electronic provider of Japanese company
news and press releases to most major on-line financial and business
destinations around the world, via Bloomberg, Reuters, Factiva, FT
Global Services, LexisNexis, Proquest, Thomson Dialog, hundreds of
internet portals and websites, and a custom publisher database containing
more than 7000 hand-selected editors and journalists. JCN Newswire
provides:
- Corporate disclosure press releases (for Investor Relations requirements)
- Product, trade and industry releases (for Public Relations requirements)
- Trade Show press releases (for Sales and Marketing requirements)
- Multi-Media press releases (for PR, Sales & Marketing,
and Corporate Brand requirements)
Every press release sent out via JCN Newswire
is sent worldwide, with unlimited words, with photographs or attachments,
or with multi-media, at no additional cost. Additionally, every press
release sent out via JCN Newswire involves a three-step process:
1. Copywriting – Much
of the success of any press release overseas is due to the quality
of the writing. JCN press releases are written to the very highest
global standards for maximum impact on foreign readers and foreign
media. Traditionally, Japanese press releases do not follow the western
pattern, so JCN editors will often rework Japanese formats to conform
to Western expectations. Whether you translate your own press releases
for JCN to edit, or JCN translates your press releases for you, your
press release on JCN Newswire will conform to the very most professional
standards.
2. Targeting – Press release news from Japan
will have a very natural “fit” with specific overseas media.
In an electronic age, any news is global. JCN works with every client
to understand its goals in distributing news overseas, and produce
the custom media lists required. All JCN Newswire press releases are
carried automatically via Reuters and Bloomberg, the global cornerstone
of any release. JCN will never confuse the final result of an overseas
press release with any marketing-talk regarding “circuits”, “themes”, “country” or “regional” focus, “budget” or “full” distribution,
etc… as American press release carriers do. The JCN Newswire
focus is simple: best technology, relations with key media worldwide,
personal attention to every release, and global results.
3. Reporting - JCN Newswire provides every client
with a global key media report before any release and a full color
follow-up media success report following every release. JCN key media
reports before your release should not be compared with American media
lists which simply name any and every printed publication in every
region of the world. The JCN media database has been built by hand
over many years and is maintained with personal contact. Your JCN media
success report, issued just after your release, will document the success
the JCN has had with your release. JCN is the only company in the world
that offers this reporting service. Why? Because JCN Newswire is the
only company that can give your release the attention it deserves,
knows the results you may expect, and delivers the results you wish
to achieve.
Finally, JCN Newswire often works per press release, but recommends
packages for 6, 12, 18 or 24 press releases per year to achieve effective
results. Building your brand in overseas markets is an on-going job,
whether you are promoting your goods or services (PR), your equity
(IR), your trade show exhibitions (sales and marketing) or your corporate
brand (every department).
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